The Chronicle of Lego Ideas

This logo consists of 5 separate builds, representing 5 memorable lego ideas sets that left their marks, each being an integral and essential part of lego ideas' 10 year history.

I intentionally chose non-liscenced sets to represent the letters, because in my opinion, those original sets represent the true spirit of lego ideas, where originality is the factor that make the project successful.

I: Represented by the current Ideas logo, simple yet elegant

D: Represented by Lego Birds

E: Represented by the Exosuit

A : Represented by the Old Fishing Store

S : Represented by The Maze

It has been 10 long years...and looking forward to more :)