Engineering Power
My poster concept is based on the thrill of driving (or building in our case!) a powerful car. I chose a photo with a dynamic angle of the supercar, the wheel profile as a subtle watermark and an underlying carbon fiber texture, a standard characteristic of race cars. I also added a strong motto, "Engineering Power" and a subtitle, to further explain what we are talking about.
An iconic design for me is one that has a powerful image and a powerful message.
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